Insights

05 February 2025

New research throughout 2024 has reaffirmed the growing effectiveness of audio. We take a look back at a few of the highlights from Edison Research, Nielsen, Spotify, Acast, Dolby and RAJAR and show how brands can make the most of the opportunities. 

05 February 2025

Spotify’s latest earnings report for Q4 2024 highlights the continued momentum of ad-supported audio, with impressive growth across multiple areas. These numbers reinforce what we already know: brands are increasingly turning to audio. 

16 January 2025

We’ve been reflecting on AI’s potential and its implications for the creative and production industries over the past few years. 

16 October 2024

In the fast-paced world of entertainment, whether you’re promoting a thrilling musical, a captivating theatre performance, or a sporting event, there’s always pressure to fill seats. But what if we told you there’s a way to cut through the noise and speak directly to your potential ticket buyers? 

09 October 2024

Audio can be a game-changer for your institution’s marketing strategy. It's a fresh, engaging way to connect with potential students and showcase your institution’s unique offerings. 

04 October 2024

As a dental professional, you know that it’s important for your patients to trust you, which is why digital audio advertising is perfect for your next campaign.

02 October 2024

When it comes to advertising in the UK, especially in the gambling sector, staying compliant with regulations is crucial - but it doesn’t have to be daunting. 

07 August 2024

3D audio is an amazing tool that can transport listeners absolutely anywhere - including behind the wheel!