Spider-Man:
Brand New Day
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A theatrical release this huge
needs a big idea.
To celebrate the launch of Spider-Man: Brand New Day, we worked with Sony Pictures to create an interactive and immersive Custom Stage experience.
Users got to see how their music listening has evolved and compare themselves with other Stage users.
For a more fun and engaging user journey, we utilised in-phone accelerometer tech, which allowed the Spotifier to interact with the experience by turning their phone upside down.